What Is the Philosophy Behind artTunes?

artTunes was created with the vision of building a world where each person’s individuality and talent can fully bloom—a world where what we call “True Flowers” can flourish.

The term “True Flower” (Makoto no Hana) comes from Fūshikaden, a classical treatise on the performing arts written by Zeami, a Noh master from the Muromachi period.
In it, Zeami contrasts “Timely Flowers”—fleeting expressions of youthful brilliance—with “True Flowers,” which blossom in the hearts of others and never fade.

Even in today's fast-moving world of social media and fleeting information,
artTunes strives to be a platform where expression can leave a lasting impression—a place where true creativity is remembered.